I have worked with a variety of clients on research, strategy, implementation and analysis. Here are a few:
Khaleelah has been working in digital media for the past eight years. Starting as a copywriter, she learned quickly that writers these days need to have good analytical skills to keep themselves relevant in a world that wants the fewest possible words (all backed by data about what inspires consumers) to get to the point. Expanding from her love of writing, she broke in to social media as a way to promote the copy she wrote for her clients, and began to develop analytical and strategic skills from there. With a background working with educational institutions, non-profits and tech startups, she’s worked in several industries and is especially interested in entrepreneurialism in all its forms.
Bridging the gap between creative mind and strategic thinker, Khaleelah offers a variety of skills to help you set up and manage your digital marketing efforts on whatever scale you or your organization require.
Data is the key to optimization. I monitor your digital activity across channels and platforms to develop and deliver actionable insights and recommendations for campaign activity, product development, social CRM and reputation management.
Digital marketing is all about getting your content seen or heard by the right audience. Through community management, blogger outreach programs, content marketing, email and ad planning and implementation, I help your brand reach and engage the right people at the right time.
Most companies know that digital marketing is the way forward, but aren’t sure how to start. I create well-researched, data-heavy digital marketing strategies that determine what digital marketing channels can give you the best ROI.